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Spot graphics are a versatile and cost-effective way to represent your brand. They are vinyl stickers that can be placed on any surface and custom-cut into any shape or design. Spot graphics are simple, yet effective, making them a popular choice for businesses looking for a creative way to promote their brand. You can add them to windows, doors, walls, bar-tops, desks, or any type of surface to display your logo, company information, or any other image of your choice.

However, it is important to use high-quality vinyl to ensure that the spot graphics or lettering last long-term. If low-quality vinyl is used, the graphic or lettering may become damaged or faded over time. If you are looking for something larger that offers more advertisement, you may want to consider a partial or full wrap.

In comparison to spot graphics, vehicle wraps are more expensive, but they offer long-term benefits. Investing in a long-lasting vehicle wrap can save you money in the long run, as the cost of lettering could be higher than the one-time cost of a vehicle wrap.

How Long Do Spot Graphics Last?

It’s difficult to give a definite answer as the lifespan of a vehicle decal can vary depending on several factors. However, if the decal is well-maintained and installed correctly, it can last up to 7 years or even more.

The quality of the vinyl and adhesive materials used in the decal is crucial. At Graphics Guys, we use only the finest quality materials and combine them with our professional expertise to ensure a perfect fit.

To extend the lifespan of your spot graphic, proper care and maintenance is essential. As the owner, you can take measures such as regularly cleaning the decal and avoiding harsh chemicals that can damage the vinyl.

What to Include on a Spot Graphic?

If you want to put a decal on your vehicle or fleet of company-owned vehicles, you don’t need to go overboard. A simple logo, the company’s name, contact information, or social media icons can be enough to get the attention of passersby and convey your message. 

Choose a decal that clearly showcases your brand by reflecting your logo, color palette, font, and size. Consider a full or partial vehicle wrap if your vehicle’s paint color doesn’t naturally complement or contrast with your brand’s colors. Decals will look great on white or black paint, which acts as an ideal canvas for a simple logo design. 

Include your company name in clear, crisp lettering and your preferred contact method, such as a dedicated phone line, email address, or social media account. Be careful not to put too much information on the decal, as it can dilute the message. Remember, keep it simple!